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Lijit Networks Announces Results of 2010 Publisher Tools Analysis

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Lijit Networks Announces Results of 2010 Publisher Tools Analysis











Lijit Networks, Inc.


Boulder, CO (PRWEB) March 2, 2011

Lijit Networks, Inc., the leader in custom site search and engagement tools for online publishers, today announced the results of its 2010 Publisher Tools Analysis. Within the Lijit Top 50, a list of the top 50 widgets and tools implemented on publisher websites, adoption of social media widgets grew 80% from 2009 to 2010. Widget adoption specifically related to Facebook and Twitter almost doubled, growing from 6.96% to 11.86% deployment. Social media widgets include tools used for social networking, micro-blogging, bookmarking, and photo sharing.

As part of the research project, Lijit surveyed 735,834 websites to collect data on referring traffic and on-site widget deployment. Sites analyzed include all 15,000 sites in the Lijit Network as well as their extended network, which incorporates blogrolls and other linked sites. Of the sites surveyed, 84.8% have widgets installed. A widget is defined as “any regularly-occurring functionality on a website powered by an external service, voluntarily installed by the site owner, and powered by Flash or Javascript.”

Referring traffic goes social

Three main categories of referring traffic data were analyzed: 1) search engine traffic, which comprised 44.42% of referring traffic; 2) organic traffic (defined by sites linking to each other), which comprised 35.89% of referring traffic; and 3) social media traffic, which comprised 19.68% of referring traffic. Of referring traffic from social media sources, 44% came from Facebook, 41% came from StumbleUpon, 6.7% came from Digg, 5.13% came from Twitter, and 2% came from Reddit. The data verifies that both social networking tools like Facebook and Twitter as well as social sharing tools such as StumbleUpon, Digg, and Reddit are being used to drive traffic to publisher websites.

“Online publishing has become a two-way street and those who are most successful have learned to use social media to build highly engaged, conversational communities of readers,” said Todd Vernon, CEO and founder of Lijit Networks. “Social media tools should not only be used to attract new readers but also to engage and retain them by allowing people to post comments, receive feedback, and share relevant information.”

Adoption of reader engagement and site monetization tools

In addition, publishers continued to adopt tools to learn more about their audience, keep readers on-site longer, and better monetize their websites. Specific examples from the 2010 research study include:

    Many content and engagement tools joined the Lijit Top 50 list for the first time in 2010. These tools include Twitter’s image sharing service, LinkWithin, Wibya, and Tynt.
    Related content tools used to keep readers on-site longer didn’t make the list of Top 10 tools in 2009 but are now being used by 3.68% of sites surveyed.
    Online advertising services continue to track at a 20% adoption rate; however, new monetization tools used in affiliate marketing programs such as Skimlinks, Infolinks, and Amazon saw a 16% increase in 2010.
    Audience analytics tools from Quantcast are becoming much more prevalent. Over 44% of the sites that use analytics use Quantcast to gather reader data, representing a 15% year-over-year growth.

Lastly, of particular note are website commenting systems, which also integrated social media components in 2010. Disqus, used on almost 75% of the sites that use a 3rd party comment provider, now supports social media commenting and sharing on Facebook and Twitter. In addition, Twitsteps, a Twitter-powered commenting system, now ranks the second most widely used commenting system after growing 356% in 2010.

About Lijit Networks, Inc.

By helping publishers engage and understand their readers, Lijit has created a trusted publisher network – including more than 15,000 sites, one billion page views per month, and 90 million unique visitors – that advertisers and brands leverage to build relationships with their target audience. Lijit’s innovative site search and content discovery tools collect and report on reader intent, behavior, demographics, and other actionable insights. The data is used to build custom integrated advertising campaigns that leverage social media and authentic content to encourage interaction, increase brand awareness and deliver intent to purchase. Learn more at http://www.lijit.com.

Lijit, the Lijit Networks logos and all other Lijit Networks product or service names are trademarks or registered trademarks of Lijit Networks, Inc. All other names and trademarks are property of their respective owners.

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How To Increase Traffic With Social Networking And The 5 Easy, Cheap And Free Web Traffic Tools

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will increase traffic
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Many website owners struggle with an important aspect, knowing how to increase traffic to their site. This may be more relevant  than it gives the impression to be. The bulk of website owners do not realize there are easy tactics essential to increase website traffic. Thither are numerous way to increase traffic to your website, both free and paid, but surely nearly everyone would opt for the free techniques. Social Networking, Email Marketing using Solo Ads and still Traffic Exchange sites. Are few of the tools you can add to your marketing armory in order to increase traffic. Here is a number of some free tactics which you can use to help you increase traffic to your website, increase your conversion rate, and finally increase sales with these easy methods:

Manual Article Submission – It is not a secret that content is king, nor is it a secret that Google loves superior quality content. So, give that sucker what it wants! Be certain to write a well-balanced keyword enhanced article that Google will love and that will be interesting and readable to a real person. It is well-advised that you formulate a different article for each site you will post to. That helps prevent duplicate content to a minimum. However, do not do it frequently because it may still be considered duplicate content anyhow. Are you in need of assistance with your writing? This blog provides advice and offers article writing.

Blog and Forum Commenting – Commenting is an excellent tactic to increase traffic to website via your anchor signature. Add noble comments and remain away from spam-like posts that do not add information or value. Participate, cooperate with advice, share your opinion, ask relevant questions and you can even respectfully disagree with the moderator or blog owner. Behavior so may make curiosity and motivate people to click on your anchor link and increase traffic to your site.

Social Networking – Verbally diffusing the word continues to be very effective. But today, one remark can immediately be seen by hundreds and even thousands of prospective buyers. Therefore, connect with a social networking site. Start creating friendship and followers, and promote your product or service professionally and in a non-invasive way.

Email Marketing – Write attractive and eye grabbing subject lines. The email torso or body must be clear and straightforward. Don’t simply compose an advertisement or sell your product or services. It is better to show valuable information and offer a solution to your readers’ problems. Once you are through with your Ad, send it out to your email list, and then do a search in Google for the best solo ads that will deliver your copy.

Traffic Exchange – Marketers who do not rather comprehend the value of a traffic exchange, often misjudge them or do not know how to utilize them to benefit their sites. Contingent on fairly it is that you are marketing, but an affiliate programs, MLM and some specific businesses respond extremely well to traffic exchanges. The slant of a traffic exchange is in the repetitious nature of its surf page. Repetition is a significant factor in branding and establishing a website. Only the repetition it can deliver, makes a traffic exchange the ideal means for promoting a new site launch. Among other virtues of traffic exchange. It can also aid in increasing your Alexa ranking and at the end. . . Yes! Increase Traffic! There are many free traffic exchange sites you can use. But be sure to join a manual traffic exchange!

These super valuable assets are inexpensive and even free, and help increase traffic to your site. Advertise your business, defeat your competitors and lead the game. Earlier more than later you will begin to see an increase traffic web site and payoff.

James Snow, is an experienced web marketer and CEO of PrimeRealAdState.com – PRAS – Social Networking, Traffic Exchange, Email Marketing (Solo Ads) and Increase Traffic techniques for business, entrepreneurs, internet marketers, referral programs.


Article from articlesbase.com

www.TrustedGuideSite.com — Increase Website Traffic Through A Software Increase traffic software is the latest Internet marketing creation that assures you to have a lot of traffic to your site that you promote exclusive of using Google. In actual fact, the maker of this track says that he even gets more than 95000 visitors per day, which on its own prerogative is simply wonderful. However, to do this with no Google, is it really accessible? If you have a site and you want to increase traffic and to boost your sales from your present profit then why don’t you try this new creation that will surely give hundreds of reason and advantages in the future. The software will teach you techniques and new tactics in driving traffic in your site without even using the Google. Without spending hours you can easily have your desired traffic. We have information that will help you to increase traffic easily. Simply visit us today at: www.TrustedGuideSite.com
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Get Targeted Website Traffic with SEO Measurement Tools

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Web analytics is an integral part of every SEO service process. If you really want to get targeted website traffic to various pages of your site, it’s not enough to act without monitoring your results. You need some SEO measurement tools that could precisely show you what you’ve done and how you’ve been performing.

Google Analytics as an SEO Measurement Tool

Having an account with Google opens up a broad horizon of valuable tools for webmasters, specially for you if you want to optimize your site. Google Anlaytics is one of those tools that is free and can be installed on your site very easily. The tool provides you with a code that you insert at the source page of all the pages you’d like to monitor. Usually, the best will be to add it to all your pages.

At the end of each SEO service campaign, you can find out:

O Which search engines have sent you visitors,

O Which other sites have sent you visitors,

O Which pages have got mostly visited,

O Which keywords have driven more traffic to your landing pages,

O Where your visitors go after they arrive in your landing pages,

O How they behave afterward,

O and so on.

Those are just some of the examples that could partially explain why such tools can be extremely helpful for your search engine optimization campaigns. Definitely, there are lots of other factors playing key roles at making your landing pages sticky ones or vise versa. This is something that you should follow up to recognize during or at the end of each round of SEO service campaign.

Once you perform such monitoring, you can improve or get targeted website traffic to your site. Without it, you would not know if the problem is the keywords you have selected, the landing page optimization you have conducted, the quality of the links you have gained or several other factors. It will never be clear to you what the reason behind lack of successful SEO services are without measuring the influential factors.

What SEO Measurement Tools Tell Us

Winning search engine optimization experts are those who implement SEO measurement tools of this type for their clients so that both sides can track how things are going. For instance, Google Analytics tells you:

O How many visitors you have had,

O Where your visitors are coming from,

O How many pages are viewed each month at your site,

O which pages are mostly visited at your site,

O Which keywords they have used to find those pages,

O Which search engines have sent you more visitors,

O Which referring sites have sent you more visitors,

O and so on,

Then, you optimize your campaign, either inside or outside your site to make sure that you can get targeted website traffic for certain keywords. It takes time, but once you have such influx of visitors, they will be the people you have been waiting for.

Rahman Mehraby provides you with One Way Link Building services. He offers SEO services to boost your website business. His site: http://www.site-booster.com.


Article from articlesbase.com

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Massive Free Website Traffic Tools and Programs

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Have you ever started a traffic generation campaign and after a few weeks started to wonder if what you are doing is even worth the effort? will it even work and offer a return on your most precious investment? (time) When most webmasters realize that their internet ventures are not giving them a decent return on the time/money they invested a drastic change must be made in order for things to work out. Common sense dictates that if the things you are doing to acquire traffic are not working you must change them before you end up wasting more of your precious time.

Savvy webmasters and affiliate marketers know that internet ventures are all games of numbers, the more targeted traffic you bring to your site the more money you will earn, this is why having little to no traffic is a real problem because in order to make a sale you may need 300-2000 visitors, these numbers and ratios depend on how targeted the traffic is and how much you have of course. Some affiliate programs may even convert as good as 1:8.

Some people opt to buy traffic from the search engines which is a mayor risk if you are not an expert in pay per click campaign management, while it is true that PPC advertisers make great numbers in revenue, it is also true that thousands of webmasters invest their money and fail due to several factors such as keywords chosen, creative applied, landing pages, research, etc.

Taking these concepts in consideration it is obvious that small business owners and people who can’t invest thousands of dollars in advertising need a good set of tools in order to bring in the traffic they need from various sources. Bringing traffic from more than one place is a great strategy since most people trust only in organic traffic which is good, but what happens when Google updates their page rank algorithm and your site suddenly gets buried under thousands of results? if you relied solely on this type of traffic your business is over. Having the right set of traffic generation tools which can bring targeted traffic from mailing lists, ezine advertising and high traffic sites can improve your odds and help your business survive even during times when the all mighty Google dances.

Just like when you invest in stocks, you should never put all of your eggs in one basket, or in one source of traffic in this case. This is a basic business concept you you should never forget and put in practice every time.

MonsterWebsiteTraffic.com provides great tools to get free website traffic and hits to your site, don’t pay for traffic, discover how to bring unique visitors and website sales in a matter of days, not months!


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